Reading your audit results
When a crawl completes, your audit findings appear in Audit → Issues. Each finding has four key attributes: severity, confidence, scope, and evidence.
Severity
Section titled “Severity”| Severity | What it means |
|---|---|
| Critical | Blocks indexation or breaks the site for crawlers or users — fix immediately |
| High | Significantly harms ranking, crawlability, or AI visibility on important pages |
| Medium | Degrades performance or misses an optimization opportunity on a subset of pages |
| Low | Minor improvement opportunity |
| Info | Observation only; no action required |
Start with Critical, then work down. A single Critical issue on a high-traffic template can affect hundreds of pages.
Confidence
Section titled “Confidence”High confidence means the finding is based on direct evidence with no ambiguity — a 404 status code, a noindex directive, a missing canonical. Medium confidence means the finding is based on a heuristic that is usually correct but has known edge cases. Low confidence findings are observations that may or may not represent a real problem — review them but don’t prioritize them over high-confidence findings.
- Page — affects only the specific URL listed
- Template — affects a group of pages sharing a common structure (e.g., all product pages, all blog posts)
- Site — affects the entire domain
- Source-reconciled — finding is based on cross-referencing crawler data with a connector (GSC, GA4, CrUX)
Template-scoped findings are the highest-leverage fixes: one code change resolves the issue on hundreds of pages at once.
Evidence
Section titled “Evidence”Every finding includes the raw evidence that triggered it: the actual HTML snippet, HTTP headers, robots directives, or structured data block. You can verify the finding yourself against this evidence before taking action.
Guided remediation
Section titled “Guided remediation”Below the evidence, each finding shows:
- What’s wrong — plain-language explanation
- Why it matters — business and visibility impact
- Steps to fix — ordered, specific actions
- Suggested fix — the exact value to apply (canonical tag, robots.txt directive, JSON-LD block), ready to copy
- Generated file — for findings where the fix is a file (robots.txt, llms.txt, hreflang map), VisibilityIQ generates the corrected file for you to download and deploy
Filtering
Section titled “Filtering”Use the filters at the top of the Issues list to narrow by severity, category, template, or URL pattern. The Issues only toggle hides Info findings to let you focus on actionable items.